Apple shipped only about 6 percent of the industry’s smartphones and tablets, but according to the second quarter report from Raymond James, it took in about 43 percent of the industry’s revenue.
Samsung, Apple’s rival in the smartphone and tablet market, outsold Apple’s iPhone two to one, but that didn’t mean the South Korean tech giant made more money.
If you think Apple taking in 43 percent of the industry’s revenue is an astonishing number, this number is just as amazing: Apple generated 77 percent of the industry’s operating profits.
Supposedly, Apple’s innovation has helped the Cupertino based tech company garner immense profit even though it’s not selling as many products. Analyst Travis McCourt of Raymond James said:
“Ultimately, profits are the feedstock of innovation; and, innovation drives profits. Until Samsung starts generating more profits than Apple, we would not be overly concerned with who has the unit share lead. Remember, HP and Dell still sell a lot more PCs than Apple sells, but does it matter?”
Apple is currently battling Samsung in U.S court over patent infringement issues, and the court’s decision may ultimately decide whether or not Apple will remain on top. The Apple vs. Samsung case is expected to last at least a month.
Source: All Things D
No comments:
Post a Comment